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Bachelors boom in Russia caused Russian brides boom.
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Tags: Personal Life
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According to statistics, Russia today is home to over 20 million single men. And the
experts predict a rise of the number. What is the reason of bachelor boom? First, the changed attitude to the unmarried men. Compared to the Soviet period, single men are given more opportunities to build a career. The second reason the psychologists called is an unwillingness to take responsibility in difficult financial circumstances. This reason is actually relevant to Russia, where average salaries are quite low. A large number of people begin married life when they feel able to provide for his family. The person remains a bachelor until he reaches a certain social status. As a result, many young bachelors are the capable men of up to 30. The third reason echoes the previous one. It is the impossibility to start a life together in your own apartment. As one of the main causes of divorce, both men and women for many years refer to the living with parents or other family members. There are other reasons there but it should most cautiously treat to the situation that exists in the public consciousness through the media's propaganda. The image of the confirmed bachelor was often celebrated in art, starting with Don Juan and ending with James Bond. With the influence of the West the bachelors clubs have appeared in Russia. Here the single men are told about their status, are taught to be proud of it and how the bachelors should have a rest and to work. Men's magazines have strongly taken a position that a real man should have a few girls in the month, while none of them could stay for over a week. Media is strenuously trying to create an image of the perfect bachelor - he earns well, not wasting himself on the little things, does not deny anything, striving to make his lives more comfortable. This audience is the best target for advertising in any format. The business in different areas enjoys it. They sell the bachelors "dwarf" vegetables, cars for singles, perfume and other goods. |
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Money rules the consciousness.
Of course, the marketing could not miss the current trend to bachelor life. It found a way to reap the profits. For example, the Europeans have made a portrait of the most promising consumer of goods - a bachelor. This is a single man 35-49 years old. The researchers have found that he spends on food, beverages, personal hygiene items and other goods to 2 times more than his married peers, which are forced to make savings to educate children and other family needs. As a result, in the West, and then in Russia, there were commercials targeted |
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at single men. Suffice it to recall the advertisements of beer, which states that a "real
man" should give his free time to friends and a wonderful glass of beer. It is continued with clips on juices, cars, perfumes and other products aimed at men. In general, the bachelors are now recognized as quite a promising target audience, that led to the active promotion of the solitary lifestyle. This situation does not suit Russian women. They do want to have families. That's why women are looking for marriage minded men around the world. Also read: Five Myths About Bachelor's Life. |
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Tags: Personal Life
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Vice-President of Russian Association of sexologists, the therapist and psychiatrist
Eugene Kulgavchuk described the main types of bachelors. Sissy. Bachelor of his conviction. Lone wolf. Responsible. Macho. read more>>> My "track record" of a bachelor life as a mature man is over two decades. My
personal experience for me is a credibility, so I can not share the views of journalists who write about the advantages of bachelor life, praising this life-style in all ways. Why are they doing this? There are many reasons, but one reason is the social order. read more>>> "A crown of celibacy" looks like a crown, made teeth down. Women marked with this
curse, as would become invisible to men. They are clever, beautiful, but Chevaliers bypass them round for almost a mile! read more>>> Sometimes the girls themselves do not realize how much information about
themselves they report to others without saying a word. Read about the girl's character you can not only by her legs, or lips form, but also by a make-up that she selects the most often. read more>>> The people who say "truth and nothing but the truth" does not exist, we all are lying
about 200 times a day. Is it possible to identify a liar without degrading validation of the data and the lie detector? Body Language read more>>> |
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